Visual Communications for Marketing teams

Create high-impact marketing videos that boost brand awareness

Easily create, manage, and distribute branded videos and visual content in every style, for every stage of the funnel. Create all types of marketing videos, from animated explainers and product videos, to video infographics, GIFs, face-to-camera, screen recordings, and more!


Why Marketing Teams use Powtoon to Create Video Content

Brand Awareness

Grab attention in the first 15 seconds with powerful video ads and and brand awareness videos tailored to every channel, format, and audience.

Lead Generation

Attract potential customers and catch new leads with professional face-to-camera and video infographics that reveal news and insights.

Explainer Videos

Easily execute your video marketing strategy. Showcase your product or solution with explainer videos in any style — animated, stock footage, or screen recordings.

Virtual Events

Create buzz throughout the entire event lifecycle using video invites, promotional videos, and webinar templates.

Marketing teams rave about Powtoon

“Powtoon allows me to produce creative content, while eliminating the need to purchase expensive equipment and software."

Arlette Lopez
Global Content & Messaging

"Powtoon is user-friendly and easy to master quickly, making it easy to share my videos to a broader internal audience.”

Eric Askey
Senior Marketing Consultant

"Powtoon has given our marketing team the ability to create effective videos to enhance social media engagement. The platform is simple, easy-to-use, and has a wealth of ready-made content."

Jenny Morgan
Global Marketing Manager

Video Library

Enjoy 100s of marketing video templates as well as millions of royalty-free images, music, and video clips that you can combine with your own media and voiceover to tell a compelling story.


Screen Capture & Webcam Recording

Includes screen capture software to record your screen, webcam, or both to announce new features, demo products, and get in front of your audience.


Character Builder

Create animated marketing videos with ease. Design characters to match your brand, add your logo, customize colors, hair, clothing, gestures, and voilà!


Brand Control

Ensure your team has access to the right brand fonts, colors, characters, and templates — all in one place.


Team Collaboration

Simplify the marketing video creation process. Manage user permissions, edit videos with your marketing team, and organize content in shareable folders.


Multi-Channel Distribution

Download content in any format, embed on your site, or publish directly to your social media channels in one click.

There’s something for everyone

Social Media Managers

Powtoon's easy-to-use marketing video maker helps create fresh social media content with quick-to-edit video templates and fully-customizable branded characters.

Marketing Professionals

Create your next video marketing campaign with ease. Engage your target audience with scroll-stopping videos that are enjoyable to create, simple to manage, and quick to distribute.

Senior Marketing & CMOs

Sell your marketing strategy and results with your team and leadership using impressive video reports.

Relevant resources

Template Gallery

Discover all of our marketing video templates

View Templates


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The Ultimate Guide to Make an Animated Video for Your Brand

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