Looking for an AI video editor that takes your content creation to another level?

You’ve landed in the right place!

In this comprehensive guide, we’ll explore some of the finest AI video editing tools available today, with a special emphasis on productivity, efficiency, and quality.

From basic cut-and-trim features to sophisticated AI-driven effects, these tools are transforming how we create and consume video content.

TL;DR

• Our thorough research has helped us filter out the best AI video editors currently available in the market.
• It’s an era where AI helps trim and add effects and even generates video scripts with precision and creativity. From removing background noise effortlessly to creating stunning visual effects, the AI video editors we’ve discovered are nothing short of spectacular.
• Some offer high-quality voiceovers, some come packed with millions of built-in stock videos to choose from, and some can even auto-edit your footage based on the audio track.

Let’s dive into our top picks! 

The Best AI Video Software Shortlist

1. Powtoon Imagine for ideation and time efficiency.
2. Invideo for creating with text prompts.
3. Adobe Premiere Pro for advanced video editing.
4. Runway for combining art and AI.
5. Synthesia for human-like AI avatars.
6. Fliki for content repurposing.
7. Veed for rich stock footage.
8. Wondershare Filmora for advanced tools.
9. Movavi for great tutorials and customer support.
10. Lumen5 for incorporating your branding elements.
11. Descript for video and podcast making.
12. Colossyan for multilingual AI avatars.
13. HeyGen for voice cloning.
14. DeepBrain AI for multipurpose video editing.

*Note: The tool reviews we present here are based on the collective experience of users and their shared opinions from publicly available sources. Be aware that these reviews may change over time due to ongoing user feedback. The primary objective of this article is to accumulate and present user feedback regarding AI video editing tools/software cohesively. This is intended to aid readers in making informed decisions when selecting the video editing tool that best suits their needs. Now, let’s move on to the reviews!

1. Powtoon Imagine

Features You Will Love

• AI voiceover with human character voices: Powtoon Imagine takes voiceover capabilities to a new level by offering AI-generated text-to-speech voiceovers with human-like results, enriching the narrative of your videos.
• Idea-to-video for easy video creation: With this feature, you can transform your ideas into engaging videos effortlessly.
• Smart scenes with pre-built animated sets and characters: This feature allows you to use pre-constructed scenes and characters, boosting efficiency and creativity.
• Add a personal touch: Users can add their branding, including logos, color schemes, and fonts, to maintain brand consistency.
• Localize videos across global audiences: The platform can auto-translate videos into various languages, making it ideal for localizing global training and communication.
• AI scriptwriter: Powtoon Imagine provides a personal AI scriptwriter assistant. It’s a solution that makes it simple and quick for users to generate professional-quality video screenplays. 

General Overview

If you’re seeking video inspiration but feeling creatively stuck, Powtoon’s AI is here to help! 

This feature can generate a range of video ideas to ignite your creativity and bring your vision to life. Consider it your on-demand brainstorming partner, always ready to spark your next project.

Powtoon Imagine is a shining star among AI video editors, boasting an intuitive toolkit and an interface that’s as friendly as your favorite barista. But here’s the kicker – you don’t need to be an AI whizz, a seasoned writer, or possess a treasure trove of media resources to spin up mesmerizing videos. Powtoon Imagine has simplified the video creation process from A to Z, making it a go-to choice for both beginners and pros. 

And it doesn’t stop there!

Fancy a slice of customization? Powtoon has you covered with a whopping library of over a thousand graphics and elements from which to choose. So whether you’re crafting a charming custom character or creating a captivating scene, Powtoon hands you the creative reins.

How Powtoon Imagine Works

Creating a captivating video with Powtoon Imagine is a simple, intuitive process that unfolds across a few key steps:

Step 1: Share Your Needs

The journey begins by outlining your distinctive video requirements. Be it a product explainer, a corporate training video, or a personalized message, the flexibility of Powtoon Imagine caters to your needs.

Step 2: Choose from Ideas

Based on your specifications, Powtoon Imagine presents an array of AI-generated video concepts. You can browse these suggestions and select the one that resonates with your vision.

Step 3: Customize

Powtoon Imagine doesn’t stop at providing a first draft of your video. It offers you the opportunity to inject your unique touch into the video. Highlight key points, set your tone and style, and even integrate your brand name into the video.

Step 4: Generate and Preview

Upon finalizing your customizations, Powtoon Imagine swiftly generates your video. You can now preview the video, ensuring it meets your standards and fulfills your objectives.

Step 5: Edit in Powtoon Studio

For those desiring an extra layer of refinement, Powtoon Imagine provides access to the Powtoon Studio, a user-friendly advanced editing platform. Here, you can add or modify media, edit text, change style elements, and tweak audio effects and voiceover. And that’s not all – the Studio also allows you to add voiceovers, animated characters, and so much more, propelling your video to the next tier of excellence.

Next-Level AI Video Maker

Powtoon Imagine sets itself apart from other AI video editors by offering a dream team of AI assistants that diligently manage your video production from start to finish, ensuring a seamless and hands-off experience. 

Now, let’s turn the spotlight on Ridley, Powtoon Imagine’s AI-powered video production assistant, and explore how it revolutionizes the video creation process.

Whether you’re looking for an AI video generator from images or tools for advanced video editing, Powtoon Imagine’s artificial intelligence algorithms and Ridley’s expertise have you covered. 

Ridley serves as your trusted sidekick, offering unwavering support and inspiration as you bring your ideas to life through visual masterpieces. With Ridley, the process of video creation becomes a seamless and elegant endeavor, expertly synchronized with your individual rhythm.

The result?

A video that is not just a mere combination of clips and sounds but a captivating narrative that resonates with your audience, holding them in rapt attention from beginning to end.

2. Invideo

Features You Will Love

• The platform can generate voiceovers that sound natural, enhancing the quality of the videos.
• Users can enter a topic, and Invideo AI takes care of script generation, scene creation, and voiceover addition.
• Invideo allows customization based on the target audience and platform, ensuring each video is unique.

Things to Consider

• Poor search functionality
• The price may be a little high for some users

General Overview

Using artificial intelligence, Invideo AI is an advanced online video creation platform that automates and enhances the video production process. 

Using text instructions, users can produce videos on the Invideo platform. Users can create scenes, add voiceovers, modify the video to their specifications, and write a screenplay easily because of the process’s quick and straightforward building design.  

This AI-powered tool is particularly helpful for people who want to interact with their audience without dealing with the hassles of making videos. This platform is designed to cater to a wide range of users, from individuals and small businesses to large enterprises, making it a versatile tool for various video creation needs.

However, due to its higher price point and limited search functionality, some users may want to consider other options if cost and ease of navigation are crucial factors in their decision-making process.

3. Adobe Premiere Pro

Features You Will Love

• Identifies the focal point in shots and maintains visibility when changing aspect ratios, which is useful for adapting videos for different social media platforms.
• Improves dialogue quality by removing background noise.
• Offers quick color corrections, including exposure, contrast, and white balance adjustments.

Things to Consider

• Significantly longer learning curve for beginners

General Overview

Adobe has been working on methods to improve workflows ever since generative AI became widespread, and this one will be very beneficial to advanced video editors. 

From social media producers to professional filmmakers, Adobe’s AI video editing features in Premiere Pro are made to be more creative and efficient for an extensive range of users. 

Adobe Premiere Pro uses AI to accelerate various aspects of the video editing process, including transcription, editing, color grading, audio adjustment, captioning, and delivery workflows. This AI functionality, powered by Adobe Sensei, aims to save time and open up new creative possibilities for users.

4. Runway

Features You Will Love

• Runs initiatives like the AI Film Festival and Creative Partners Program, aiming to foster a community of creatives who utilize AI in their work.
• Text-to-image, image-to-image, infinite image expansion, inpainting, frame interpolation, custom AI training, and more.

Things to Consider

• Using some of the AI Magic Tools, as well as upsizing and removing watermarks from created videos, costs credits.

General Overview

Runway is an innovative artificial intelligence platform that leverages AI techniques to revolutionize the creative industry. It offers a variety of tools and resources to push the boundaries of traditional artistic and storytelling mediums. With Runway, you can produce videos realistically and reliably using only words. It’s similar to filming a new project without really filming anything.

A new set of tools from Runway makes it easy to turn an image or even a simple text instruction into a movie. The enhanced picture production and the ability to select which area of an image to animate are among the new features.

Yet, be ready to spend extra dollars for credit allocation if you want to try out some of Runway’s more advanced AI Magic Tools. 

5. Synthesia

Features You Will Love

• Over 140 realistic AI avatars representing diverse demographics
• Access to over 60 professional video templates
• Offers voiceovers in over 120 languages and accents

Things to Consider

• There might be limitations in terms of creativity, customization, and uniqueness

General Overview

Synthesia is an AI video creation platform that specializes in employing AI to produce high-quality videos. A selection of realistic AI avatars from Synthesia are available to deliver the content in the videos. By functioning as virtual presenters, these avatars improve the audience appeal of the information. 

Synthesia enables users to create studio-quality videos using AI avatars and voiceovers in over 120 languages. This process is as easy as making a slide deck and requires no cameras, microphones, or studios.

Still, with its focus on virtual presenters, Synthesia is tailored for creating AI avatar videos and does not support animations or animated video types.

6. Fliki

Features You Will Love

• Access to stock media assets to enhance videos
• Easily embed videos into various platforms and tools
• Ability to transform blogs, tweets, PowerPoint presentations, and more into videos

Things to Consider

• Longer learning curve with some users reporting issues with familiarizing themselves with the platform’s features and capabilities

General Overview

Using innovative AI technology, Fliki AI is one of the advanced AI video editors that make creating videos easier and faster. It’s a one-stop shop that turns ideas and text into captivating videos with realistic artificial intelligence voices. 

Some key characteristics are simple script-based editing, quick video creation with realistic voiceovers, and large-scale, reasonably-priced content production. Fliki is a flexible tool for various users as it can handle a broad range of content demands, from personal blogs to polished business presentations.

7. Veed

Features You Will Love

• Access to customizable templates and thousands of royalty-free audio and video clips helps create diverse and engaging content.
• The ability to create videos without personal footage is particularly useful for users who lack resources for filming.
• Integrating various elements like music, voiceovers, captions, and animations into videos enhances the overall quality and viewer engagement.

Things to Consider

• Clip breakdown issues
• Several users have complained about the slowness and sluggishness of the server, which makes creating videos take longer.

General Overview

Veed’s AI video editor streamlines content creation, allowing you to quickly assemble videos with features like AI avatars, voiceovers, captions, animations, and a vast selection of royalty-free audio and video clips. You don’t need your footage to start; use an animated AI avatar for narration and create voiceovers from text instantly. 

The platform offers tools to generate video scripts swiftly and customizable templates for rapid production, ensuring professional-quality videos in minutes. This efficient process eliminates the need to build from scratch, making VEED ideal for fast and effective video creation.

However, note that the platform’s server performance has occasionally been reported to exhibit a slower response time, leading to increased video creation duration. This could potentially pose an obstacle for those seeking swift content generation, particularly during peak usage periods.

8. Wondershare Filmora

Features You Will Love

• Includes tools for audio editing, like equalizer, background noise removal, and audio keyframing for more dynamic sound editing.
• Allows for sophisticated motion tracking, useful for adding dynamic elements to videos.
• Offers chroma key functionality (green screen) for compositing different backgrounds or effects.

Things to Consider

• Can be demanding on computer resources, especially when working with high-resolution video or complex projects.
• Professionals working with multicam editing might find Filmora’s capabilities somewhat limited.

General Overview

Popular video editing program Wondershare Filmora is well-known for its rich feature set and intuitive interface, making it suitable for both novice and expert users. It is the perfect option for anyone who wants to make professional-looking films without the complexity sometimes associated with specialized video editing tools since it combines strong editing capabilities with an easy-to-use, intuitive interface.

Coming packed with so many advanced tools, Wondershare Filmora may not be the best option for beginners or users looking for a simple and straightforward editing experience. However, the platform is ideal for professionals or experienced users who want to take their video projects to the next level with advanced features such as motion tracking and chroma key functionality. While it may be more demanding on computer resources, its extensive toolset makes it a top contender among AI video makers.

9. Movavi

Features You Will Love

• Offers advanced tutorials and customer support.
• Motion tracking and picture-in-picture tools.
• Tools for basic video editing tasks such as trimming, cutting, merging, and adding effects. 
• Some versions may include more advanced features like color correction, chroma keying (green screen), and picture-in-picture effects.

Things to Consider

• Lacks clip pre-trimming and sophisticated trim modes
• Unable to work with the Apple Silicon M1

General Overview

Movavi Video Editor offers a sleek, user-friendly design coupled with advanced AI capabilities for an enhanced video editing experience. It features smarter AI video tools for tasks like background removal, motion tracking, and noise removal, allowing you to create more stunning and professional videos effortlessly. 

With faster video cutting and new overlay effect modes, this editor is designed to impress. Additionally, its intuitive drag-and-drop interface for filters, titles, transitions, and overlays makes video editing quick and easy, even for beginners. 

On the downside, we know that Movavi does not natively support the Apple Silicon M chips, instead employing the Rosetta emulator to run on these systems.

While Rosetta is a built-in utility in Apple’s system that mimics Intel architecture, it’s not without its potential issues. Its emulation nature can lead to occasional instability, impacting the software’s performance and user experience. Although generally stable, these infrequent destabilizations can be inconvenient for users, particularly for those who rely heavily on the software for professional purposes.

10. Lumen5

Features You Will Love

• Offers access to a vast library of stock photos, video clips, and music, providing a range of options for video customization.
• It excels at converting articles, blog posts, and other text into engaging video formats, making it a great tool for content repurposing.

Things to Consider

• As a cloud-based platform, it requires a stable internet connection, which can be a limitation in areas with poor connectivity.
• Rendering may take longer than expected.

General Overview

Lumen5 is a popular online video creation platform primarily used for transforming text content into engaging video formats. It’s especially favored by marketers, bloggers, and businesses looking to convert blog posts, articles, or other textual content into visually appealing videos for social media, websites, or advertising. 

While Lumen5 offers a user-friendly interface and a vast library of stock media, it’s worth noting that, like any other online platform, it requires a stable internet connection. This can present difficulties for users in areas with poor connectivity or those who prefer to work offline. Furthermore, the rendering process can sometimes be time-consuming, depending on the complexity of the video.

11. Descript

Features You Will Love

• Presence of a sidebar – breaking the scripts up into different “chapters” that make it easier to create quickly.
• Detailed and selective batch exports of audio clips.
• Audio file editing via transcript.

Things to Consider

• Navigating multiple projects and files may be harder than with other AI video editors
• Per user/editor pricing model, which can turn expensive for larger teams

General Overview

Descript is an all-in-one video and podcast editing software that simplifies the editing process to be as easy as working with a document. It’s designed to cater to a wide range of content creators, from podcasters and YouTubers to marketing and sales teams. 

Users may find it challenging to navigate and organize their work efficiently, especially when dealing with complex projects that involve numerous files. This can be a time-consuming endeavor and potentially affect the overall workflow. Another disadvantage of Descript is its pricing model. Its per-user/editor pricing scheme can be expensive, especially for larger teams, potentially making it a less viable option for such scenarios.

12. Colossyan

Features You Will Love

• Features for capturing screen activity and adding subtitles, enhancing the instructional quality of videos.
• Ability to create custom AI avatars for a more personalized touch.

Things to Consider

• While AI avatars are innovative, they may lack the nuanced expression of real human presenters.

General Overview

Colossyan is a cutting-edge AI video platform specializing in workplace education. It provides auto-translation into several languages and allows the creation of AI films from text in a matter of minutes. This platform is intended for anyone who wants to effectively convert written material – like PDFs and PPTs – into interesting, educational videos.

It’s especially helpful for corporate communications, e-learning, and training since it makes it easier to produce high-quality video material without requiring a lot of resources for video production.

Yet, a closer look may reveal some limitations with Colossyan. For instance, while its AI avatars are impressive, they may not fully replace the human touch in a video presentation. Some users have reported the avatars’ inability to convey subtle facial expressions and gestures, which can sometimes affect the intended message’s delivery. 

13. HeyGen

Features You Will Love

• Onboarding tutorials are integrated right into the HeyGen user experience, which makes it easy for new users to get started.
• You can concentrate on creating rather than troubleshooting, thanks to the platform’s ease of use.
• It operates effectively in terms of reliability, speed, and resource use.

Things to Consider

• The AI avatars’ actions and facial expressions can be beyond your control.

General Overview

HeyGen is a leader in the use of generative AI in video creation and performs a variety of video-related tasks. As a result, it has an excellent AI voice cloner, AI-powered text-to-speech, and AI avatar generation. With the help of these products’ user-friendly user interface, artists may do more. 

Although this AI editor boasts many amazing features, some limitations may be worth considering. For instance, while AI avatars can be a fun and unique addition to video content, users do not have full control over their actions and facial expressions. This can sometimes result in unexpected or unprofessional outcomes requiring additional time to adjust or edit. 

14. DeepBrain AI

Features You Will Love

• Extensive avatar library
• The platform supports text-to-speech capabilities in over 80 languages, with lifelike AI voices.
• DeepBrain AI can be used for various purposes, including training videos, educational content, marketing videos, news videos, and more.

Things to Consider

• No integrations

General Overview

With the use of AI technology, DeepBrain AI is a flexible platform that makes video creation easier for a variety of users, including those with little to no technical experience. It may be applied to a wide range of sectors and provides a number of capabilities to improve video content.

The extended library of more than 80 languages and AI avatars, which can be customized as needed, is one of the platform’s standout features. However, some users have reported difficulties with onboarding and a lack of integration options with other software or platforms. This may limit its usability for those who rely on specific tools or workflows in their video creation process. 

The Bottom Line

So, which is the best AI video editor?

Choosing one ultimately depends on your specific needs and preferences. If you’re looking for a platform that excels at converting text into video format, Powtoon Imagine, Runway, or HeyGen may be the best options for you. If you need advanced features like custom AI avatars, Colossyan and Synthesia offer plenty of options with multilingual customization.

Yet, considering factors such as ease of use, advanced features, and flexibility, Powtoon Imagine stands out as an excellent choice. It’s a versatile tool that caters to a variety of video editing needs, from simple animations to sophisticated presentations. 

Coming with Ridley, your personal AI video production assistant, the software’s expansive set of features and intuitive interface empower even non-tech-savvy users to create professional-quality videos. Whether you’re a marketer, educator, or content creator, Powtoon Imagine has the potential to elevate your video editing game and help you stand out in today’s digital landscape.

So, why wait? Give Powtoon Imagine a try and see the difference for yourself!

The post The Best 13+ AI Video Editors of the Year appeared first on Powtoon Blog.

Are you looking for simple yet effective ways to incorporate AI videos into your daily video creation workflows?

In the past, creating engaging videos required a steep learning curve, hours of effort, and often, expensive professional equipment.

Now, with the AI video generator market expected to be worth $1.76 billion by 2030, the possibilities are endless. Today, anyone with an idea and tools can generate stunning videos online effortlessly and affordably.

Understanding the urge to create compelling video content, many companies have stepped forward with AI-based solutions. 

But which is the best one?

TL;DR

• We have tested some of the best AI video generators and curated this list of the top solutions you should keep an eye out for in 2024.
• Our criteria for selection were affordability, ease of use, features offered, and customer satisfaction.
• Some of our best findings come packed with API integrations, idea-to-video, text-to-video, PPT-to-video, and other unique features, all catering to your unique needs.

What’s the Buzz About AI-Powered Videos?

The world of video content has taken a quantum leap thanks to the advent of AI video generators. These solutions use advanced algorithms to automate the video creation process, making it seamless and efficient.

The result? High-quality videos that look professionally made without breaking your budget or requiring any technical expertise.

But why exactly are AI-powered videos becoming so popular?

The reasons vary, but some of the key points would include:

Improved Speed and Efficiency

While using an AI video generator online, one may count on getting the job done in hours, if not minutes. This is because AI technology automates most of the processes – from finding and compiling relevant video clips to editing them into a cohesive story.

However, it’s not as simple as just pressing a button and having a ready-made video. The AI still requires human input, such as selecting the type of video, desired style, and adding personal touches.

Greater Cost Savings

Professional video production is an expensive affair that can put a strain on any business’s marketing budget. AI video generators offer a more affordable alternative without compromising on quality.

Wider Accessibility

AI video generators are designed to be user-friendly and require little to no technical knowledge. This makes it possible for anyone to create engaging videos regardless of background or skill set.

10+ Best AI Video Generators to Create a Video in a Snap!

Before we dig deeper into finding the best software to satisfy your needs, it’s worth noting that these reviews may change over time as tools upgrade and more user feedback is generated. We will carefully monitor the market to ensure our selection remains relevant and up-to-date.

Happy reading!

1. Powtoon Imagine 

Features to Explore 

• AI-powered video creation
• AI voiceover with human character voices
• AI script generator
• Smart scenes with pre-built animated sets and characters
• Royalty-free stock footage and music library
• Subtitles and translation

And so much more!

More Things You’ll Love

Presenting Powtoon Imagine, our number one choice. Why is it the best? It does all of the work from beginning to end, produces a polished first draft of your video so you can concentrate just on editing it to perfection, and doesn’t require any guidance or writing experience. 

The magic of Powtoon Imagine isn’t over once your AI-generated video is ready. It handles the initial AI video creation, while Powtoon’s robust studio of editing tools empowers limitless customization. Add your personal touch by editing text, colors, animation, voiceovers, and more to complete your vision.

Refining Your Video in the Powtoon Studio

Powtoon’s Imagine Producer is paired with the Powtoon Studio, a comprehensive and user-friendly editing platform. This dynamic duo gives you the freedom to refine your video further with an array of advanced yet intuitive tools. In the Powtoon Studio, you can inject your own unique style by adding or changing media, adjusting text styles, and modifying other visual elements.

You’ll also have the option to enhance the audio-visual experience by adding background music or sound effects that set the right mood for your video. Another highlight is the ability to incorporate voiceovers, adding a personal touch to your video content. The platform also allows you to add animated characters to your video, offering an engaging way to present information or tell a story.

2. Synthesia

Features to Explore

• Text-to-video conversion
• 140+ AI avatars paired with AI voices in 120+ languages
• Collaboration tools

Things to Consider

• Poor quality on bigger screens

More about Synthesia

Described as a natural-sounding AI video generator, Synthesia integrates the latest voice cloning and video production technologies to provide users with a seamless experience. With its incredible features and tools to simplify the video creation process, it has quickly gained popularity among businesses.

Synthesia’s AI-generated avatars are an impressive feature, providing a realistic representation of your video content. These avatars are great for enhancing knowledge base resources, especially if budget and time constraints prevent hiring real people.

Moreover, Synthesia allows you to upload your own footage and superimpose the AI avatar, delivering a dual-layered presentation.

However, the technology may not be quite ready for presentations on a larger screen. While they are quite good, they are not flawless. On a full screen, some imperfections and unnatural movements can be spotted.

Working towards democratizing video content creation, Synthesia also allows its users to generate videos in multiple languages, making it ideal for businesses with a global reach. However, being limited to web-based usage may inconvenience some users, especially those preferring offline or on-the-go editing.

3. Descript

Features to Explore

• Text-based video and audio editing
• Eye Contact feature allowing to read from a script
• Automatic filler words and silence removal

Things to Consider

• Free plan available for one transcription hour per month
• Lacks mobile application

More about Descript

As an AI-powered video editing platform, Descript helps its users automate and simplify some of the most complicated video production processes.

The automatic transcript editing feature suggests that anything a user adds, moves, or deletes in the transcript immediately affects the video. This can become a significant time saver for those with frequent errors or who need extensive editing.

Additionally, if you are uncomfortable speaking directly to the camera or want a more polished look without pauses and lost eye contact, the software allows you to record your audio while reading from a script. The AI engine adjusts the position of your eyes to ensure you appear to have maintained eye contact with your audience throughout the video.

Descript offers tools and additional transcription hours for users on the paid plans. However, note that the free plan provides one transcription hour per month with limited features.

4. Runway 

Features to Explore

• Gen-2 text-to-video tool
• Animating images with AI
• Erasing things from videos

Things to Consider

• The pricing model is based on credits

More about Runway

Runway is an innovative platform that combines machine learning with art and design, thus democratizing the capabilities of artificial intelligence and making them accessible to all, irrespective of their technical expertise.

This notion aligns with the growing trend towards making complex technologies more user-friendly and widely available.

Runway’s remarkable range of tools and features, such as the Gen-2 text-to-video tool, animating images with AI, and erasing elements from videos, make it a compelling choice for video creation and editing.

It can be a great solution for YouTubers, filmmakers, and anyone interested in creating video content that stands out with its stunning visuals and creative elements.

The platform’s pricing model is based on credits, which means users can purchase a certain amount of footage or output per month. They also deploy a user-based rating scale to evaluate the complexity of each project, and prices vary accordingly.

5. Colossyan

Features to Explore

• Auto-translating the video into over 70 languages
• Over 50 AI avatars speaking with various accents
• PDF-to-video and presentation-to-video conversion

Things to Consider

• Lacks free plan
• Great for businesses but may be challenging to use for individuals

More about Colossyan

This software has made it into our list of the best AI video generators, as it provides all the tools a business needs to create high-quality videos without technical expertise.

Colossyan’s interface, coupled with its intuitive features and the ability to translate videos into over 70 languages, makes it a popular choice among businesses seeking to expand their reach.

Apart from that, Colossyan allows you to choose an AI avatar from over 50 options, each with its own distinct accent and speaking style. This feature ensures you create localized content that resonates with your target audience.

Converting PDFs and PPTs into interactive videos via AI is probably among the most attractive features of Colossyan and artificial intelligence in general. This approach to content repurposing makes it a great choice for users willing to incorporate AI into tutorial and training content creation.

However, note that this software does not offer a free plan and may be more suitable for businesses than individual users.

6. HeyGen

Features to Explore

• 300+ automated voices
• Integration with Zapier allowing to connect with other tools and apps
• Multi-language video generation

Things to Consider

• Limited to video generation with AI avatars

More about HeyGen

HeyGen is another AI video generator online standing out thanks to its extensive selection of automated voices available in more than 40 languages. The AI avatars represent various ethnicities, ages, and genders, making creating diverse and inclusive content easier for users.

It can be a great solution for training and explainer videos, allowing you to create clear and concise narration with text-to-speech conversion.

Getting started with HeyGen is a pretty straightforward process. You can either choose to create your video content with one of their ready-made templates or find an AI avatar and create your content from scratch. The editor is flexible, but the customization options are limited. You cannot create animated videos with HeyGen compared to other AI video generation software. It is suitable only for AI-based avatar video generation. However, it makes up for its integration with Zapier, allowing users to connect HeyGen with platforms like YouTube, Slack, etc.

7. VEED

Features to Explore

• AI video script generator
• Royalty-free stock footage and music library
• Adding subtitles and transcribing audio with AI

Things to Consider

• Limited editing functionality in the mobile application
• The free plan restricts video length to a maximum upload size of 1GB

More about VEED

Assisting beginners and professionals alike, Veed is a cloud-based online video editor with a user-friendly interface and multiple editing features.

VEED is not only a potent video editing tool but a comprehensive platform for live streaming, as well. It simplifies the process of going live; all you need is your browser, and you can stream across multiple channels, invite guests in real-time, and even record your stream.

Once the live is over, the platform’s post-streaming functionality allows you to repurpose the content and turn it into clips for social media platforms like TikTok, LinkedIn, or YouTube.

Unlike some video editing tools, VEED is capable of automatically generating subtitles by transcribing your audio or video files to text with a simple click. The platform boasts an impressive 95% accuracy rate, ensuring your transcriptions are as accurate as possible.  However, note that unlimited access to this feature is available for Pro accounts.

8. Steve AI

Features to Explore

• Animation capabilities
• Ability to convert blog posts into videos
• Team-based collaboration

Things to Consider

• Longer learning curve
• Limited customization for advanced video creators

More about Steve AI

Packed with the minimum set of editing features required to create a video, Steve AI is an AI-based video creation tool from Animaker developers.

The platform’s most distinctive feature is its animation-making functionality, allowing users to bring their static images and graphics to life with simple drag-and-drop actions.

In contrast to other software in the market, Steve AI delivers a unique experience by providing users with a library of pre-made templates. This feature expedites the video creation process, offering an excellent starting point for users. Additionally, the platform facilitates the customization of videos by incorporating text, images, sound, and special effects.

With Steve AI’s ability to convert blog posts into videos and its team-based collaboration feature, the platform may prove useful for businesses looking to create informative and engaging content quickly.

Unlike professional animation tools and video generators, the software’s learning curve may seem steeper for beginners. Yet, the toolset lacks advanced capabilities, making it less attractive for advanced video creators.

9. DeepBrain

Features to Explore

• Photorealistic avatars for human-like experience
• ChatGPT integration
• Video, audio, chromakey, and other export options

Things to Consider

• Lacks AI avatar customization options
• No preview functionality before publishing your video

More about DeepBrain

A unique AI video generator, DeepBrain stands out with its focus on creating human-like avatars for an interactive and engaging experience.

DeepBrain’s advanced text-to-speech capabilities with expressive, human-like speech can create an interactive dialogue with your audience. Their innovative technology also seamlessly integrates with OpenAI’s language-processing AI model, aka ChatGPT. This combination allows users to transform text into engaging conversations, adding a human touch to AI-generated video content.

Like some other best AI video generators, DeepBrain can also transform a PowerPoint presentation into a video with just a few simple clicks. This is especially useful for businesses and individuals looking to create visually appealing content quickly.

While the platform offers different export options for video, audio, chromakey, etc., it lacks customization capabilities for AI models. Additionally, no preview functionality is available before publishing your video, making it difficult to make any last-minute changes or adjustments.  So, ensure you have your script finalized before generating your video with DeepBrain.

10. Hour One

Features to Explore

• API integration
• 100+ stock avatars with super-realistic appearance

Things to Consider

• Occasional issues with lip-syncing

More about Hour One

Distinguishing itself with its array of 100+ ethnically diverse AI spokespersons, each designed to bring a unique and personalized touch to your video content, Hour One is a beginner-friendly AI video generator.

Users can use various vocal options within the platform, selecting from different voices, tones, fluency, and accents to apply the preferred vocal combination to their chosen characters.

Not all industry players offer API integration for their AI tools. Hour One has gone the extra mile, allowing developers to embed AI video generation capabilities into their applications, websites, or software. This feature significantly expands the versatility of Hour One beyond its inherent user interface.

With a paid subscription and access to the API system, users gain an on-demand AI training video generator and the ability to collaborate on larger projects.

While it mostly serves as a great solution for AI training videos, some users have reported occasional issues with lip-syncing. So, consider double-checking your final outcome before publishing your video. Additionally, the platform may not be the best option for advanced users due to limited customization capabilities.  However, it remains a great option for beginners or those looking for simple and accessible AI video creation.

11. Elai

Features to Explore

• Voice cloning available in 28 languages
• Royalty-free music, graphic, and video asset library
• 50+ customizable video templates

Things to consider

• Lacks timeline editing functionality
• Only 1 minute of free credit available

More about Elai

Elai presents an innovative approach to video creation with its unique idea-to-video feature. All you need is an idea, and Elai does the rest. It generates a script, chooses an AI voice for the voiceover, and selects an AI avatar as the presenter. The platform automatically provides background music, ensuring a fully immersive video experience for your audience.

Such comprehensive support for quickly generating videos from just an idea is rare among AI solutions. The platform’s AI assistance is not only limited to video creation but also extends to editing your script. You can request the AI to add missing content, extend or reduce paragraphs, enhance the text’s engagement level, and much more.

As great as it is for beginners, more advanced users may find the software’s lack of timeline editing functionality limiting. It has the basic toolset to help you get started, but it won’t provide you with total control over the video’s structure, pacing, and flow.

Additionally, the platform only offers 1 minute of free credit for new users before requiring a paid subscription or purchasing additional credits to continue using its services.

Choose the Best AI Video Generator Today!

In conclusion, AI video generators are revolutionizing how we create and consume content, making the process more user-friendly, efficient, and versatile.

From Steve AI’s team-based collaboration feature to DeepBrain’s human-like avatars, Hour One’s API integration, and Elai’s idea-to-video feature, we’ve seen a range of unique capabilities designed to cater to different user needs and preferences.

However, each tool has limitations, whether a lack of advanced capabilities or additional customization options. It’s essential to carefully consider these aspects when choosing the best AI video generator for your specific needs.

Now, it’s time to put these insights into action! Why not start your video creation journey with Powtoon?

With various capabilities and 12-year industry leadership that allows for creating professional-grade, engaging video content, Powtoon is one of the best AI video generators to explore.

Moreover, from animated presentations to explainer videos, the platform extends our understanding of AI beyond just generating videos but also into creating interactive and visually appealing content.

So, try out Powtoon today and experience the power of AI in video creation!

Happy video-making!

The post 10+ Best AI Video Generators of 2024 [Complete Review] appeared first on Powtoon Blog.

Your learning and development team is critical to your company’s success. Research shows that employees are more likely to be engaged when they can access reliable and valuable training and development opportunities. Employee engagement and retention will likely improve if your L&D team offers these opportunities.

However, to maximize the return on investment of your L&D efforts, your team needs to familiarize themselves with the most effective learning strategies and methods.

One such learning method they could experiment with is associative learning. Keep reading to learn more about associative learning and how it can improve your company’s learning and development programs.

Understanding Associative Learning

Associative learning is essentially a biological process that occurs in the brain. When an organism acquires a certain piece of knowledge, it might associate it with a particular memory or idea depending on when and where it acquires it.

A classic example is Pavlovian conditioning. Ivan Pavlov studied this by ringing a bell every time he prepared to feed the dogs he was studying. Eventually, he would ring the bell but wouldn’t provide food.

The dogs salivated anyway. By this point, they had unconsciously learned to associate the sound of the ringing bell with the anticipation of a meal.

The brain forges connections between various experiences and ideas in its neural pathways when two stimuli are presented together in a memorable and effective way. This is the essence of associative learning. Your learning and development team may leverage its power to achieve impressive employee training results.

The Link Between Associative Learning and L&D ROI

Research from Harvard has recently shown that active learning strategies (such as associative learning) can boost the retention of information among students. Thus, by designing learning content and training programs around associative learning and associative memory, your learning and development team can increase the odds that your employees will retain what they learn during training sessions via online learning courses, etc.

The implications for your ROI are significant. If employees retain what they learn via training programs, they will simply be more skilled, resulting in a major competitive edge for your company.

Effective Strategies for Implementing Associative Learning in L&D

There are many ways your L&D team can potentially develop training and development programs that effectively leverage the power of associative learning. The following are several key examples to consider:

Use of Metaphors and Analogies

Metaphors and analogies are ideal for associative learning because they may help employees tie new knowledge to concepts with which they are already familiar. In general, metaphors and analogies can also allow learning and development specialists to simplify what may otherwise be complex ideas.

For example, perhaps you’re teaching your employees how to identify potential phishing attacks. You could do so by using a metaphor of a fish spotting what appears to be an attractive meal, not realizing it is bait. In this metaphor, the employee is the fish, the phisher is the fisher, and the email they send is the bait.

This type of metaphor-based learning may also be enhanced through animated video. Research shows that animated video content can help educators more effectively convey information and boost retention when a topic is somewhat complicated.

Visual Aids and Mind Mapping

Associative learning is all about forging mental connections between ideas. Visual aids can help in this capacity by illustrating these connections. 

Mind mapping in particular, may prove effective at visually strengthening the power of an associative learning-based training program. With mind mapping, workers visually brainstorm ideas by writing or drawing representations of them and seeking connections between said ideas. 

Interactive Learning Activities

Again, as Harvard research suggests, one of the reasons associative learning may boost retention is that it is often active in nature. When a person actively engages with their learning experience, it’s natural that they may be more likely to retain what they’ve learned than if they simply passively consume a piece of learning and development content.

For instance, you could teach employees to identify hazardous conditions in the workplace by having them spend time at various work sites, some of which may contain hidden hazards. Employees will develop a mental association between certain workplace conditions and danger by directly learning to spot these hazards.

Regular Assessments and Quizzes for Reinforcement

Researchers who study associative learning tend to find that it doesn’t happen immediately. To return to a previous example, Pavlov didn’t train the dogs to salivate immediately at the sound of a bell. He had to solidify the mental association between the sound of the bell and the presentation of food through consistent training.

Humans are no different from dogs in this respect. Regular testing and assessment should be part of the programs to ensure your employees fully benefit from associative learning programs.

Group or Peer Work

Group or peer work boosts the effectiveness of associative learning programs by adding to their interactive nature. Once more, if employees actively engage with learning content, they may retain it better. On top of that, when employees work together during training sessions, they can assist one another, with employees explaining key concepts to one another when certain group members need extra clarification.

Increase Employee Knowledge Retention With Engaging Learning Experiences 

Experimenting with associative learning-based programs can help your learning and development team achieve goals that optimize their ROI. However, it’s worth keeping in mind that no learning program can be truly effective without strong content.

Powtoon can help. Designed for amateurs and professionals, Powtoon allows users to easily and affordably create dynamic videos and slideshows, even if they lack video production experience. The videos you create with Powtoon can offer your employees the type of training content that drives retention when combined with associative learning strategies. Get started by signing up today to learn more.

The post Boosting L&D ROI with Associative Learning: 5 Effective Strategies and Best Practices appeared first on Powtoon Blog.

According to Gallup, employee engagement levels throughout all industries are relatively low. Luckily, this same research has also yielded insights regarding how companies can boost engagement among the workforce.

For example, surveys indicate that employees are more likely to be engaged with their work if they feel their employers provide them opportunities to develop their skills and expand their knowledge. By offering both supervised and unsupervised learning programs for employees, you could improve engagement among your workers, guarding against the high costs of employee turnover.

Artificial intelligence can strengthen your efforts. Through AI, you can personalize these learning opportunities for your workers, ensuring they provide maximum value. 

What Does Personalized Learning Content Look Like?

Every employee plays a different role within the company. A “one size fits all” learning content strategy doesn’t address the specific needs, strengths, and weaknesses of individual workers.

AI-based personalized learning content is different. Examples of such employee learning and development content may include:

• “Playlists” of videos, podcasts, and other forms of learning content, with different playlists offering different combinations of content based on each employee’s needs. 
• Personalized learning paths, in which all workers learn the same skills and knowledge but through differing means.
• Various types of interactive learning content, as interactivity naturally involves a degree of personalization.
• Online learning content that adapts to the learning pace of each user.

Challenges of Creating Personalized Learning Content

Creating personalized learning content without the help of artificial intelligence has historically been challenging. The following are key reasons why:

• Convincing decision-makers at your company that switching to personalized training is worth their time and money may be difficult if you already have established training and development programs.
• Gathering information about employees to develop personalized content can be a time-consuming process.
• By implementing a new approach to training and education, your company may also need to implement a new approach to measuring the effectiveness of a learning program.

AI’s Role in Crafting Personalized Learning Experiences

All of the above points should encourage you to work to tailor learning content to the goals and abilities of individual workers. Developing personalized learning content used to be challenging, but AI is changing that.

Personalized learning with AI leverages AI’s ability to monitor and measure various data about your workers constantly. For example, AI can monitor the habits of a user watching videos on a particular streaming service. The AI could “learn” from this data, suggesting other content users may enjoy.

AI can play a similar role in unsupervised learning programs for your employees. For instance, you may have a resource through which your workers can access all training materials, such as videos, slideshows, etc. This resource could monitor an employee’s behavior through AI-based personalized learning and suggest learning content that may best serve them.

You could also use AI to analyze data regarding the effectiveness and results of your training and learning programs. Doing so may provide information about the types of learning content that are most valuable for certain employees. You could then develop more such content for individual workers who may benefit from it.

The Benefits of AI-Infused Personalized Learning

Along with the points above, other benefits of personalized learning with AI include:

• Improving engagement with learning content.
• Boosting knowledge retention by aligning content with the learning styles of different employees.
• Adapting learning programs to the learning pace of each worker can guard against overload and burnout.
• More effectively addressing skill gaps.

In addition, your workers may understand that switching to AI-based personalized learning requires a significant investment on the company’s part. They may thus be more engaged, thanks to the knowledge that their employer cares enough about their professional development to make such an investment.

Tackling AI-Personalized Learning Challenges

Although artificial intelligence can help your company develop more personalized learning content and opportunities for your workers, you should also be aware of the challenges you might face when implementing this approach to learning and development. Preparing for these challenges ahead of time will allow for a smooth rollout.

Examples of challenges you may face (and solutions you may leverage) include:

• Because AI must analyze user data to develop personalized content and recommendations, employees may have valid concerns regarding privacy and the usage of this data. The simple fix for this issue is to prioritize establishing ethical data usage guidelines from the start.
• If you focus too much on developing personalized content, you may forget to ensure the content is of high quality. Guard against this by setting clear learning objectives and using data-driven insights to determine whether a piece of learning content serves its intended purpose.
• Integrating personalized learning content with your existing systems can involve basic technical challenges. Thus, you should involve IT specialists immediately as you switch to AI-based personalized learning.

The main point to remember is that embracing personalized learning will lead to significant rewards for your company. Through effective custom learning programs, you won’t just boost employee engagement—you’ll also build on the strengths of your workforce, giving your company a unique competitive edge.

Create Personalized Learning Experiences with Powtoon

Your personalized learning content needs to be dynamic to ensure proper retention. Thanks to Powtoon, creating this type of content is easier than ever.

Powtoon allows users to create live-action videos, animated videos, impressive slideshows, and more, even if they lack video production experience and large budgets. Sign up today to learn more about what Powtoon can do for your learning content.

The post How AI-Infused Personalized Learning Content Can Enhance Employee Knowledge Retention  appeared first on Powtoon Blog.

TikTok has grown to become one of the most successful social media platforms on the planet in just a few short years. This may be due to the nature of TikTok’s content. Research shows that video content on social media drives higher levels of engagement than other forms of content. Thus, it’s no surprise that a video-centric platform would attract a large audience.

If you have a TikTok presence, you could potentially monetize it through the following TikTok marketing strategies. Whether you’re promoting a growing brand or simply looking for ways to make money off a hobby, this guide to TikTok marketing ideas will help.

Understanding TikTok’s Monetization Potential

TikTok currently has over 1.7 billion users and content creators worldwide. That’s a very large potential audience to tap into.

As the examples below illustrate, there are various ways to monetize your TikTok presence. What’s critical, though, is that you first prioritize developing a loyal following. Once you’ve done so, monetization is much easier.

Leveraging Influencer Marketing

To monetize your TikTok account, you need to attract viewers. One of the easiest ways to achieve this goal is to partner with someone who already has a large audience.

Influencer marketing involves popular social media personalities promoting certain brands, products, and services. Influencers make arrangements with their partners, agreeing to either promote their businesses for a set fee or collect a certain percentage of earnings based on the results their content yields.

Consider researching TikTok social media influencers in your niche. If you find any whose audiences overlap with your target audience, approach them to discuss a partnership. Along with promoting your products and services, an influencer could promote your channel in general, helping you grow your audience.

Participating in Brand Partnerships and Sponsorships

Once you have a reasonably large audience on TikTok, monetizing your TikTok presence becomes even easier. If your audience is fairly substantial, like an influencer, you could partner with other brands to promote them via your channel. 

You simply need to find brands that align with your values and content. For example, maybe you’re using TikTok to promote a line of sustainable kitchen tools. If so, you might partner with a brand of ethically sourced food ingredients, generating videos in which you use your own products to create meals with the products of the brand with whom you’re partnering. 

This example highlights the importance of adopting a long-term perspective when developing a TikTok marketing strategy. The more your audience grows, the more opportunities you will have to monetize your TikTok presence further.

Creating and Selling Your Own Products

Naturally, you can use TikTok to promote your own products. Tips to keep in mind when doing so include the following:

• Create a Business or Pro TikTok account, as doing so allows you to not only sell products but also to access more tools to help you monitor engagement and other such important metrics.
• Research how to connect all the platforms on which you already sell your products (such as Shopify, social media, etc.) with TikTok.
• Use promotions to get more eyes on your videos.
• Post videos that clearly show how your products can deliver value for your audience members
• Analyze engagement data to determine what types of videos yield the highest sales, and modify your content creation strategy accordingly.

Utilizing TikTok’s Creator Fund

TikTok’s Creator Fund serves to reward TikTok content creators whose content attracts large viewerships and boosts overall engagement on the platform. To attempt to join the Creator Fund, follow these steps:

• Create a Pro account if you haven’t already done so
• Choose Creator Tools under Settings in your account
• Click the TikTok Creator Fund button

TikTok will then review various details of your account to determine whether you meet the qualifications necessary to join the Creator Fund. You can try to join the Creator Fund again after 30 days if TikTok initially denies your application.

The Creator Fund is new, so it’s not yet clear how much money you may expect to earn from it. However, it’s already clear that TikTok isn’t using this feature to offer large one-time payments to content creators with successful channels. Instead, TikTok’s Creator Fund appears to offer multiple small payments to successful creators as a means of encouraging them to continue using the platform.

Collect Live Gifts and Donations

TikTok LIVE is another feature you can apply to as a way to further monetize your TikTok account. Through TikTok LIVE, when you livestream content on TikTok, you can ask viewers to send “gifts” indicating your content is popular.

On the basis of these gifts, TikTok may award you a certain number of Diamonds, which can be exchanged for real money. While live streaming on TikTok, you may also ask viewers to donate to your channel directly.

It’s very important to focus on building a strong rapport with your audience. If viewers feel a connection with you and your content, they may be more inclined to make donations.

Affiliate Marketing

Affiliate marketing involves promoting another company’s services or products on your channel, and earning a percentage of every sale your content results in. Research TikTok affiliate marketing programs that appear to align with your brand and goals, the same way you would research influencers to partner with.

Bonus Tips: Maximizing Engagement

Engagement plays a critical role in monetizing a TikTok account. Ways to maximize engagement on TikTok include:

• Consistently releasing high-quality content according to a regular schedule
• Reviewing the content of other popular creators in your niche for inspiration
• Asking your audience to engage with your content, share it on social media, and generally support your page
• Make sure your TikTok videos are the right size

As always, it’s also important to be authentic. That’s a key factor in the success of TikTok. If audience members feel you’re being “real” with them, historically, they’ll be more likely to remain loyal.

Enhance Your Content With Powtoon 

You don’t need a film degree or a studio’s budget to generate impressive, dynamic, high-quality content for TikTok. Powtoon’s online video maker allows users of any experience level to easily and affordably create strong video content. Sign up today to get started!

The post 6 Ways to Monetize Your TikTok: Simple Marketing Strategies for Success appeared first on Powtoon Blog.

An emphasis on solid learning and development programs can yield significant rewards for your company. According to surveys and studies, employees are more likely to be engaged on the job if they feel their employers offer them opportunities to develop new skills and acquire new knowledge consistently. By boosting engagement with strong learning and development content, you could also increase retention, saving your company a lot of money in the long run.

Learning and development teams are most effective when equipped with the right tools. For example, it’s becoming increasingly common for L&D departments to leverage artificial intelligence. AI tools can analyze data to yield insights about the effectiveness of learning content. In addition, with AI, Learning and Development teams can personalize content to serve the individual needs of each worker.

What AI tools should your L&D team experiment with? The following are a few options to consider:

ChatGPT

ChatGPT Is the type of AI tool that can serve various purposes depending on how members of your L&D team decide to use it.

Some use this tool simply for brainstorming purposes. If you’re having difficulty developing learning and development content ideas, ask ChatGPT for suggestions.

You can also use this tool to ask questions about topics your employees may need to learn. Although you do need to confirm the accuracy of the answers you receive, using ChatGPT in this capacity could save you a lot of time during the research phase of developing learning content.

EdApp

EdApp Is an AI tool that simplifies creating an online course for your workers. With this tool’s AI content creation feature, you could instantly generate learning content based on something as simple as an individual keyword.

Odds are that you will need to edit and modify the content that the AI tool generates for you. However, it can provide a reliable foundation for building your content and save your learning and development team a lot of time on basic practical content creation tasks. That allows them to devote more attention to tasks such as customizing learning content for each worker. 

That’s a key benefit of virtually any AI tool your learning and development team might use. Although different AI tools may serve different purposes, all can help your team operate more efficiently than ever before.

Cegid

Most learning and development specialists understand that only some learn at the same pace. However, up until recently, modifying learning programs to serve specific workers’ needs has proven very time-consuming for L&D teams.

AI tools like Cegid are changing that. Like many AI tools, this one harnesses the power of constant data analysis and algorithms to identify individual users’ learning styles and learning paces. Through AI analysis, Cegid can generate personalized learning structures, suggest different learning content ideas for your users, and even create evaluations to ensure employees derive genuine practical value from training programs.

It’s worth noting that surveys show consumers are increasingly interested in personalized marketing content. Because marketers have already embraced AI’s power to develop customized content, many now expect marketing material to be tailored to their specific tastes, needs, etc.

These same individuals also wish their employers could provide personalized learning content. As AI becomes more ubiquitous, employee demand for personalization may become increasingly widespread. An AI tool such as this one allows you to satisfy that demand.

Adaptemy

Your learning and development team members may appreciate the potential long-term value of implementing personalized learning and employee training approaches. Regardless, they may nevertheless be reluctant to transition for various reasons.

One such reason may be that your company already has entrenched learning solutions. Integrating your new approach with existing solutions and programs might seem prohibitively challenging.

Adaptemy serves to address this difficulty. Like the above example, this AI tool aims to generate custom learning paths for individual users. It stands out compared to other tools because it’s also designed to integrate with your existing systems. This may allow you to switch to AI-based personalized learning more efficiently than your L&D team otherwise could.

It’s worth noting that Adaptemy doesn’t just use data to suggest personalized learning paths for individual employees. It can also suggest customized learning content, helping your L&D team generate new content ideas.

NovoEd

NovoEd is similar to the above two entries on this list in that it allows your learning and development team members to customize learning paths to suit the paces and needs of individual workers. However, it earns its spot on this list because it specifically serves those looking for an AI tool with collaborative and social learning features.

Entire teams and departments at your company may need to cultivate certain skills and knowledge to thrive in their roles. With NovoEd, instead of merely serving one employee at a time, you can develop personalized learning programs for teams, potentially boosting the efficiency of your learning programs.

Use Powtoon to Create Strong Learning Content

Embracing AI tools can help your learning and development team better serve your workforce while streamlining key processes. That said, it’s important to remember that you still need to generate dynamic and impressive learning content to optimize retention among your workers.

Powtoon can help. Powtoon allows users to create stunning videos and slideshows affordably and easily. Even someone with virtually no video production experience can use Powtoon to generate educational videos that allow workers to develop their skills and thrive in their roles. Sign up today to learn more about what Powtoon can do for you and your company.

The post The Top 5 AI Tools for L&D Teams appeared first on Powtoon Blog.

Video content is dynamic. There’s a reason studies show that video content drives more engagement than many other forms of content on social media.

Thus, if you’re promoting a brand online, you may consider doing so with a vlog. The following overview will explain what you need to know, covering vlogging through history and into the future, while also offering tips on how you can use a vlog to drive engagement with your audience.

What is Vlogging?

Vlogging, as the name implies, is similar to blogging, in that it involves regularly posting content providing audience members with updates or thoughts regarding a particular subject. The key difference is that a blog consists primarily of written words. Although blog entries might also occasionally include pictures, videos, and other such content, these elements supplement a blog. A vlog, on the other other hand, consists of video content.

Vlogging Through History: Then and Now

Adam Kontras is a YouTuber who has also been recognized as the first vlogger. He began recording a video diary in 1999 and started uploading its content to the internet in 2000. 

Thus, vlogging isn’t necessarily as new as some might think. This form of content creation has, in fact, existed for more than two decades now.

Another early vlogger is Luuk Bouwman. While recording his post-college experiences and posting the videos online, Bouwman referred to his content as a vlog, making him potentially the first content creator to adopt this label.

However, it was in 2005 that vlogging truly took off, thanks to the emergence of YouTube. The platform offered vloggers the opportunity to reach a wide audience, essentially bringing vlogging to the masses.

The future of blogging remains bright as well. Thanks to smartphones, creating and uploading vlog content is easier than ever. Vlog trends to be aware of now include:

• Creating both traditional vlog content and live video content
• Using a vlog as a form of social media to maintain a relationship with followers
• Partnering with influencers to help a vlog attract an audience
• Generating short vlog content for platforms like TikTok and YouTube shorts

How to Create a Vlog: Steps and Considerations

To begin vlogging, follow these steps:

• Develop a concept and audience: Determine the specific reasons you have for starting a vlog, such as increasing sales or growing your social media audience. Then, determine who your audience members are, and develop a vlog concept that will serve their needs.
• Planning: Make key decisions about your vlog content, such as whether it will be animated or live-action, what types of sets and settings you will need, and whether you will need to hire actors. Then, you can start outlining and scripting your vlogs.
• Consider visuals: Visuals are what distinguish a vlog from a blog. Every step of the way, as you plan your content, think of what types of visuals could help your videos make an impression on audience members.
• Gather elements: Gather any elements you might include in your video, such as audio files, stock footage, and more, and keep them in a dedicated folder for each video.
• Produce: You may film and/or animate your video once you’ve completed all necessary pre-production steps.
• Narrate: You may need to record additional audio, such as narration. This is best done after filming.
• Editing: Finally, you can edit your video content and upload it to your preferred platform. Be aware that you can post a vlog to multiple platforms, such as YouTube, your social media accounts, and your own website.

You must also account for certain practical factors to ensure your vlogging efforts deliver a strong return on investment. For example, for SEO purposes, you must ensure your video files are the right size so that the quality makes the right impression while the video plays reliably and consistently. Check our guide on how to make video files smaller for more information.

Increasing Engagement: Tips and Tricks

There’s no shortage of video content available on the internet. On YouTube alone, content creators upload approximately 500 hours of video content every minute.

Consider this when developing content for your vlog. Tips to boost engagement with your vlogging content include:

• Stay consistent: Stick to a fairly regular video upload schedule. If your audience members know they can depend on you to provide them with valuable content regularly, they will be more likely to engage with it.
• Use strong thumbnails: Research indicates that 90% of the top performing videos on platforms like YouTube have custom thumbnails. A video’s thumbnail is the image that tells a potential viewer what a video is about. Instead of using the default thumbnail that YouTube automatically generates for your video, use a custom thumbnail, selecting an image that’s visually dynamic while accurately and honestly conveying what your video may offer.
• Add interactivity: You can include interactive elements and features (such as links) in your YouTube videos to capture and keep the attention of audience members. Interactivity may also boost retention of the information presented in educational videos.
• Know your brand: Your brand is the “personality” your videos embody. It represents your values and speaks to your audience in a language they recognize. Elements that affect branding in videos include the colors you use, the words and tone of your characters, the music you might add to your vlogs, and more. By taking the time to cultivate an authentic brand, you’ll boost your odds of finding a loyal audience.

Creating Impactful Vlogs: Key Takeaways

Vlogging can be a very effective way to grow your business and brand. You simply need to remain authentic to yourself and your audience, while also researching vlogging trends and modifying your style accordingly. If you strike this balance, your vlog could yield a strong return on investment over time.

Increase video views and drive subscriptions with Powtoon

You don’t need years of video production experience or a large video production budget to generate strong vlog content. Powtoon is an online video maker that allows you to create videos easily and affordably, regardless of your budget or experience level. Sign up today to get started!

The post Vlogging Over Time: Then, Now, and the Ultimate Best Practices  appeared first on Powtoon Blog.

Interactive videos have emerged as a powerful tool for engaging audiences. As viewership on YouTube continues to soar, harnessing the potential of interactive videos becomes increasingly essential. YouTube remains the premier social media platform for sharing video content. As of 2022, statistics indicate that approximately 2.56 billion people throughout the world access YouTube and watch videos on the platform. Additionally, every minute, 500 hours of content is uploaded to YouTube.

On the one hand, if you’re marketing a business or brand, YouTube’s large user base means that posting content on the platform theoretically provides you with the opportunity to cast a wide net and reach leads you might never have reached before. On the other hand, because tens of thousands of hours of content are uploaded to YouTube every hour of the day, competing for attention may prove challenging.

There are various ways you can get more eyes on your videos. Our guide on the factors that influence whether a video goes viral may help you come up with ideas for content that viewers will find naturally.

One effective way to boost engagement with your videos is to add a degree of interactivity to them. A video is more likely to capture and keep the attention of a social media user if the video allows them to “participate” in the content to some degree.

Not sure how to create interactive YouTube videos? Don’t worry. The following guide will help you begin generating ideas that could help you improve the return on investment of your YouTube and social media video marketing efforts.

What Is An Interactive Video?

An interactive video is simply a piece of video content that viewers can actively engage with in some capacity while the video is playing. For example, a video may include links that viewers can follow to enrich the material being presented. Or, a video may pause so that viewers have the chance to answer quiz questions before moving on to the next section of the video.

Those are just two examples. The specific ways a piece of video content may become interactive can vary depending on the nature of the content.

Types of Interactive Videos

Interactive videos can take many forms. The following are just a few examples:

• Assessments: Research has shown that video can be a very powerful tool in an educational setting. Animated video, in particular, has been determined to help educators explain potentially complex topics or concepts with greater clarity than they otherwise could. To determine exactly how effective an educational video is, you might include quizzes or tests in the video itself. Doing so allows you to create interactive video content while also measuring the degree to which said content serves its intended purpose.
• Choose the next step: “Choose Your Own Adventure” books appeal to young readers who might otherwise struggle to pay attention to novels they’re reading for a simple reason: they make the experience of reading one in which a reader plays an active role. A YouTube video could do the same. Instead of creating one long video on a topic, you can create several short videos. At the end of every video, a viewer can make a choice to watch one of several potential videos in the sequence next. For example, maybe you’re promoting your brand through a sequence of videos that demonstrate how to use your products. At the end of every short video in the sequence, the viewer can choose the next video based on what they assume to be the next step in the process of using a particular tool or item. The video they choose can then illustrate what would happen if they were to use the product in this way in real life.
• Hotspots: Hotspots are clickable links or features within videos that viewers can click on to access other pieces of relevant content. For example, during a product demonstration video, you could include hotspots that direct viewers to pages where they can buy the products being demonstrated.

This isn’t an exhaustive list. As you experiment and learn more about how to create interactive YouTube videos, you may come up with your own ideas for interactive content.

What are the Benefits of Interactive Videos? 

The benefits of interactive YouTube videos aren’t merely theoretical. Research shows that interactive videos yield higher click-through rates than other types of video content on YouTube.

When viewers interact with your videos, you can also gather more data about user habits and behaviors. You may analyze this data to learn more about your customer base, gauge the effectiveness of certain video marketing strategies, and generally refine your approach to developing YouTube content.

How Can You Create An Interactive Video For Youtube

Again, the specifics of the video creation process may vary somewhat depending on the exact type of interactive YouTube video you’re creating. Generally, though, the process involves these steps:

• Determine what type of interactive video you wish to generate
• Make a list of interactive features your videos may include (such as Hotspots) and research how to include those specific features in a video.
• Outline all the content you will need to film or animate to ensure maximum interactivity.
• Write your scripts, generate storyboards, cast roles, and complete other such pre-production steps.
• Film your video content
• Edit and finalize your video
• Upload your video content to your YouTube account
• In the Video Manager page of your YouTube account, find the video you want to edit, click on the downward arrow next to the Edit button, and choose Annotations from the drop-down menu.
• Now, you can add annotations in the form of links, questions, and other such content that may result in a more interactive experience for a viewer.

As always, it’s also very important to monitor the performance of your videos. As this guide has hopefully demonstrated, generating interactive video content is an effective way to get noticed on a busy platform. You’ll further maximize engagement with your videos if you consistently analyze engagement data and modify your approach accordingly.

(Tip: For more information on creating video content, check our guide on the stages of video production.)

Easily Create Interactive Videos With Powtoon 

Even if you now feel you know how to create interactive YouTube videos, you might still worry you don’t have the experience (or budget) necessary to generate impressive and dynamic video content in the first place. 

That’s where Powtoon comes in. Powtoon is an online video maker tool that makes the process of generating video content easy and affordable for everyone, from beginners to seasoned pros. Sign up today to get started!

The post How to Create Engaging and Interactive YouTube Videos: A Step-by-Step Guide appeared first on Powtoon Blog.

Your learning and development efforts can play a significant role in your company’s success. Naturally, if your Training Models are effective, your employees will possess greater skills and knowledge. This can give your company a unique competitive edge.

Research has also shown that employees tend to be more engaged at work when their employers provide them with growth and development opportunities. By investing in learning and development, you’ll demonstrate to your workers that you want to equip them with the skills needed to climb the ladder and further their careers. If engagement increases as a result, retention may also benefit, potentially saving your company a lot of money.

All that said, it’s important to understand that learning and development programs and training models that may have yielded positive results in the past might not necessarily be as effective now. As more and more members of Generation Z join your workforce, you might need to adapt your L&D programs to the expectations and learning methods of Gen Z.

The following suggestions will help. To modify your approach to learning and development so that it properly suits Gen Z workforce expectations, keep these points in mind:

Gen Z Wants Personalized Learning

Today’s young workers grew up with certain innovations that the older generations did not benefit from. Specifically, developments in machine learning have resulted in numerous personalized experiences for members of Generation Z.

For example, many popular streaming services use machine learning (a subset of artificial intelligence) to monitor and analyze the viewing habits of users. By analyzing this data, a machine learning program suggests content that a particular viewer might enjoy.

That’s just one example. The main point to understand is that in regard to Gen Z workforce expectations, your younger employees may anticipate a certain degree of personalization from learning and development programs. Additionally, recent studies have shown that students do tend to learn more effectively when learning content is personalized and tailored to their specific needs. It’s highly likely the same is true of employees at a company undergoing training.

Your learning and development team may thus wish to experiment with machine learning programs for the purposes of developing learning paths and training content that serves individual workers. Incorporating such an approach into your training models may yield greater long-term advantages than a “one size fits all” approach. One such advantage would be making the right impression on Generation Z employees.

Generation Z Learns Actively

Research into the ways that members of Generation Z learn most effectively indicates that young people today tend to retain what they’ve learned more consistently when learning experiences involve a certain degree of interactivity. Instead of passively listening while someone merely states information, members of Gen Z prefer to learn in ways that allow them to apply said information.

Your learning and development team members can thus review your current training programs to determine whether they allow participants to play an active role in their own training. If a particular training program is lacking in this capacity, they can modify it so that it’s more interactive.

Specific ways to make a training program interactive can vary depending on the exact nature of the program itself. For example, if a training session involves teaching employees how to perform a certain task or complete a certain process, naturally, you could make that session interactive by allowing employees to actually do the work after being provided with instructions. Other ways to make learning interactive involve:

• Asking employees to play characters in educational skits
• Tasking employees with teaching their own training sessions, forcing them to engage deeply with the subject matter
• Turning training sessions into games, in which employees are awarded points for answering questions right, performing certain tasks correctly, etc.

Generation Z Learns Collaboratively

Popular wisdom holds that members of Generation Z are far more isolated from one another than members of previous generations. To some extent, this may be true. Some surveys and studies do indicate that younger people don’t spend as much time in each other’s physical presence as young people in the past may have.

However, it’s also critical to remember that today’s young people have grown up in an age when their digital devices allow them to remain connected far more than young people in the past. Whether this type of connection is a substitute for in-person relationships is up for debate. Regardless, researchers have found that this degree of constant connectivity has influenced the way members of Gen Z learn. 

Today’s young people appear to learn more effectively when learning is something that happens collaboratively. Ways to facilitate collaborative learning in your company’s learning and development programs include:

• Having teams analyze and present case studies together so that they all learn from said case studies as a group
• Asking employees to discuss what they learned in training programs via any communication platforms or tools you use, allowing workers to reflect on a learning and development program’s effectiveness collectively
• Creating teams with members from different departments and asking them to complete certain work-related problems together, facilitating cross-learning

Of course, as you modify your approach to learning and development to better fulfill Gen Z workforce expectations, you need to assess outcomes to ensure these training programs are as effective as necessary. By accounting for the learning methods of Generation Z and prioritizing constant improvement, you’ll optimize the return on investment of your learning and development efforts.

Generate Effective Training Models With Powtoon

Research has also shown that members of Generation Z often benefit from learning complex topics through educational video content. Luckily, you don’t need to have a film school degree to create effective training videos. Powtoon simplifies the process, ensuring generating video content for your learning and development programs is easy and affordable. Sign up today to get started.

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